Knowing Be Knowing Do
There is something we can do
“As we know, there are known knowns; there are things we know we know. We also know there are known unknowns; that is to say we know there are some things we do not know. But there are also unknown unknowns — the ones we don't know we don’t know. And if one looks throughout the history of our country and other free countries, it is the latter category that tend to be the difficult ones.” — Donald Rumsfeld 1
I was recently sent the following question:
“Geoff – a gazillion books come out every year about organisational topics such as strategy, culture, leadership, etc. The authors include retired executives, business school academics, management consultants, coaches, and other so-called “thought leaders”. Added to that, in recent years there’s also been an explosion of podcasts on these topics. And yet, despite all of these words, not much has changed in the world of organisations. What’s your take on why there’s so much talk and hardly any walk? And what can we do about it?
The 14-minute Future-Fit Culture Frequently Asked Questions video below explores the above question.
References in the above video
Sir Ken Robinson was an author, speaker, and international advisor on education in the arts to government, non-profits, and educational institutions. His famous 2006 TED talk “Do schools kill creativity?” has been watched over 76,000,000 times. 2
Cognitive Science Professor John Vervaeke published his 50 episode video series Awakening From the Meaning Crisis in 2019. 3
You can register for updates on my upcoming Foundations for Future-Fit Culture Course below. Early registrants will qualify for a special discount when the course goes live. 4
Read my previous article on the Seeing-Being Trap below.
Donald Rumsfeld (1932 – 2021) was both the youngest and the oldest US Secretary of Defense, having served from 1975 to 1977 under President Gerald Ford, and from 2001 to 2006 under President George W. Bush. The quote is from a news briefing on 12 February 2002 five months after the 9/11 attacks on the Twin Towers.
Sir Ken Robinson’s 20-minute talk “Do schools kill creativity?” on the TED website.
Watch episode 1 of Awakening From the Meaning Crisis here.
Register your interest in my upcoming Foundations for Future-Fit Culture course here.